Downtown Idea Exchange

Each month downtown leaders turn to Downtown Idea Exchange for practical news reports, how-to information, and hundreds of real-world examples of how downtowns are growing and prospering.

 


Idea Exchange

January 1, 2026
Businesses couple-up for Valentine’s Day To mark Valentine’s Day and promote downtown shopping, the Greater Easton Development Partnership’s Main Street Initiative, launched Match Made in Easton.  The 10-day program has downtown businesses coupling-up to offer unique deals and promotions to customers who present receipts from their partner shops. For example, a customer at Yellow Balloon…To read more — login/subscribe

 

Downtown Idea Exchange, January 2026

January 1, 2026
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With a clever workaround, influencer program yields big results

December 1, 2025
In Hayward, CA (est. pop. 155,672), a grant program has been helping local restaurants go viral. Known as Hashtag Hayward, the program combines placemaking with content creation by social media pros. In two rounds of awards, the Hashtag Hayward program provided grants of up to $10,000 apiece to small businesses. The money was targeted primarily…To read more — login/subscribe

 

Downtown thrives with ‘widely anticipated annual event’

December 1, 2025
For nearly four decades, the Main St. Fort Worth Arts Festival has transformed downtown Fort Worth, TX (est. pop. 976,932), into an open-air cultural destination. The four-day spring celebration draws hundreds of thousands of visitors, blending art, food, and live entertainment across 18 city blocks. The 39th annual event is scheduled for April 2026. The…To read more — login/subscribe

 

Five ways to make your downtown tree-friendly

December 1, 2025
Many city’s are striving to make their downtowns more livable and walkable, and for some that means carving out more space for trees amid the concrete. However, federal funding for urban forestry is fading. While the Biden administration prioritized climate change and tree canopies, the Trump administration has different priorities. Planning magazine reports on the…To read more — login/subscribe

 

Town-gown connection, farmers market boost downtown

December 1, 2025
Hartsville, SC (est. pop. 7,422), has used a three-pronged approach to breathe life into downtown — partner with the local private university, promote the arts, and organize a farmers market. Michelle Brown, director of Main Street Hartsville, points to a town-and-gown link with Coker University, a private school of about 1,100 students. “By intentionally connecting…To read more — login/subscribe

 

Food festivals for every community 

December 1, 2025
Food festivals stimulate local economies by attracting visitors and spending, they promote and preserve local culture by showcasing food traditions, and they foster local pride. Many of the most successful food festivals are homegrown events that resonate with locals and attract curious nonlocals. A careful look at a community’s history, industry, and food producers will…To read more — login/subscribe