To entice more festival and event producers to the city center, the Downtown Winnipeg BIZ in Winnipeg, MB, Canada, launched the Host it Downtown campaign this spring.
The organization seeks to, “solidify downtown Winnipeg as the premier destination for high-quality and outdoor events year-round by providing individuals or organizations with the opportunity for seed funding and event support; creating new events and attracting existing events to the heart of our city.”
“Fifty festivals already run in the downtown, attracting well over 950,000 people annually, generating economic and social activity, activating our streets, and giving Winnipeggers great reasons to come downtown,” says Stefano Grande, executive director of the Downtown Winnipeg BIZ. Host it Downtown aims to encourage even more downtown visits especially during the evening hours and in the winter.
The Host It Downtown eligibility criteria include:
- Event must be located within the Downtown Winnipeg BIZ operating zone
- Organizers must show a commitment to minimize the environmental impact of the event
- Priority will be given to events that focus on winter, evening, and weekend programming.
The full article appeared in our print edition. To always get the full story, read Downtown Idea Exchange.