Public Art, Storytelling Part of Award-Winning Branding Program
January 29, 2021
Skeptics think of downtown Bridgeport as a treacherous place. The Bridgeport Downtown Special Services District has a different perspective. It sees downtown Bridgeport, CT, as "friendly," "flourishing," and "eclectic." To underscore that image, the district launched Colorful Bridgeport, a branding and marketing program that pitches the district as a vibrant place to live, work, and…Continue reading