To ease parking squeeze, city gives bus passes, bike-share discounts to downtown workers

Santa Cruz, CA (est. pop. 64,729), has a thriving downtown. Some 4,000 workers have jobs in the district, and downtown’s mix of early-morning cafés and late-night bars create what Claire Gollogly, the city’s transportation planner, calls a “23-hour” city. There is a catch, though. Downtown Santa Cruz is home toTo read more — login/subscribe