Holiday drawing drives traffic to downtown shopping district
December 1, 2019
In an effort to bring shoppers downtown and compete with nearby areas, a Canadian improvement district dusted off a classic downtown retail promotion and added some aggressive marketing techniques. The Glebe Spree, hosted by the Glebe Business Improvement Area (BIA) of Ottawa, ON, Canada, is a program that runs from November 15 through December 31.…To read more — login/subscribe
After a tough winter, with weather that prevented many downtown merchants from opening their doors, businesses were hoping to bounce back with the Downtown Cedar Rapids Summer Passport program. Jesse Thoeming, Cedar Rapids Downtown District executive director, said in a news release that he hopes people look at this program as a sort of scavenger…