After disaster, ad campaign helps bring back visitors
March 1, 2020
Davenport, IA (est. pop. 102,080), suffered devastating flooding in the spring of 2019. After the Mississippi River rose well beyond flood level, a flood wall broke, and downtown was inundated. The result of the historic flood was disruptive, to state the obvious. Downtown streets were under water for weeks, and typical downtown activity ground to…To read more — login/subscribe
Visitors pose for photos along the path of the floodwall murals. In the annals of cultural assets, a quilting museum and a public mural project might sound like an unremarkable pair of advantages. But Paducah, KY (est. pop. 24,879), has combined those two resources with local pride and a relentless place-building campaign to turn itself…