Many cities with a population of 150,000 or less struggle to compete with their larger neighbors and often have trouble attracting residents and new businesses. Small Cities Thinking Big explores the many ways that these cities can compete on a larger scale without sacrificing their authentic small-town character.
The book tells the story of downtown revitalization in Maine’s capital city of Augusta. Chapters focus on the work of the Augusta Downtown Alliance in the areas of organization, placemaking, aesthetics, marketing and branding, traffic planning, upper-floor development, and more.
While this is the story of Augusta, each chapter is supplemented with expert guidance and case studies from other small cities that informed the successful revitalization of Augusta (population 19,000).