Craft beer? Quilts? Music? Figure out your downtown’s selling point — then create a trail

February 1, 2020
Event management expert Lynn Fuhler looks at downtowns near her home base of Winston-Salem, NC, and sees no shortage of “trails” — themed walking or driving tours that draw in customers by playing up assets that local folks might take for granted. Downtown Asheville, NC, for instance, offers architectural tours showcasing the city’s 1920s buildings.…To read more — login/subscribe

 

Regional trail promotes local downtown

February 1, 2020
The Quilt Trail of northeast Tennessee brings together more than one hundred sites displaying traditional quilt crafts. The trail runs through six counties and two downtown areas. Downtown Greeneville boasts several quilt locations including a history museum, town hall, library, historic inn, and others. While fragile quilts are housed indoors, building exteriors are decorated with…To read more — login/subscribe