By Hosting a Limited Number of Strategic Events, Downtown Attracts New Visitors

May 2, 2019 — For years, downtown leaders in El Paso, TX, steered clear of hosting events. Joe Gudenrath, executive director of El Paso’s Downtown Management District, figured there was no need, considering other organizations put on a full slate of festivals, fitness events and gallery tours. “Plenty of events already are happening,” Gudenrath says.…To read more — login/sign up

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